{"version":"1.0","provider_name":"Brand Fascination","provider_url":"https:\/\/www.brandfascination.com","author_name":"Brian Kraker","author_url":"https:\/\/www.brandfascination.com\/author\/brian","title":"Fascinate: How to Make Your Brand Impossible to Resist","html":"[vc_row bg_color=\"#ffffff\" text_align=\"center\" top_padding=\"45\" bottom_padding=\"45\" bg_type=\"bg_color\" bg_color_value=\"#fafafa\"][vc_column width=\"2\/3\"][minti_spacer height=\"30\"][vc_column_text]\r\n<h2 style=\"text-align: center;\">BECOME IMPOSSIBLE TO RESIST,\r\nIN UNDER ONE HOUR.<\/h2>\r\n<p style=\"text-align: center;\"><span style=\"font-size: 26pt;\">You can make <em><span style=\"color: #01b0e9;\">anything<\/span><\/em> fascinating.\r\nYou can make any brand impossible to resist.\r\nI\u2019ll give you the secret, in my book, <em><span style=\"color: #01b0e9;\">Fascinate<\/span><\/em>.\r\nGrab Your Copy Today!<\/span><\/p>\r\n[\/vc_column_text][\/vc_column][vc_column width=\"1\/3\"][minti_image img=\"15498\"][\/vc_column][\/vc_row][vc_row bg_color=\"#eeeeee\" top_padding=\"40\" bottom_padding=\"60\"][vc_column width=\"1\/4\"][minti_button link=\"http:\/\/www.amazon.com\/Fascinate-Revised-Updated-Impossible-Resist\/dp\/0062206486\/ref=as_li_ss_tl?ie=UTF8&amp;qid=1460502858&amp;sr=8-1&amp;keywords=fascinate&amp;linkCode=sl1&amp;tag=fascinate01-20&amp;linkId=5c123f294ff1d6adf98aef5e31912f8f\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]AMAZON[\/minti_button][\/vc_column][vc_column width=\"1\/4\"][minti_button link=\"http:\/\/www.tkqlhce.com\/click-8044420-11811597-1444331022000?url=http%3A%2F%2Fwww.barnesandnoble.com%2Fw%2Ffascinate-revised-and-updated-sally-hogshead%2F1122784929%3Fean%3D9780062206480&amp;cjsku=9780062206480\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]BARNES &amp; NOBLE[\/minti_button][\/vc_column][vc_column width=\"1\/4\"][minti_button link=\"http:\/\/www.booksamillion.com\/p\/Fascinate-Revised-Updated\/Sally-Hogshead\/9780062206480?id=6592639882749\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]BOOKS-A-MILLION[\/minti_button][\/vc_column][vc_column width=\"1\/4\"][minti_button link=\"https:\/\/geo.itunes.apple.com\/us\/book\/fascinate-revised-updated\/id1018974223?mt=11\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]iBooks[\/minti_button][\/vc_column][\/vc_row][vc_row bg_color=\"#01b0e9\" text_color=\"light\" top_padding=\"70\" bottom_padding=\"60\" row_id=\"buy-the-book\"][vc_column width=\"1\/1\"][vc_column_text]\r\n<h1 style=\"text-align: center; margin-bottom: 0px !important;\">WE LOVE BONUSES!<\/h1>\r\n<h5 style=\"font-weight: 400 !important; text-align: center;\">(And we know you do, too)<\/h5>\r\n<p style=\"text-align: center;\"><span style=\"font-size: 15pt;\"><strong>Buy your copy of <em style=\"font-weight: 700 !important;\">Fascinate<\/em> anywhere and get our most popular programs for free. Here\u2019s how:<\/strong><\/span><\/p>\r\n<p style=\"text-align: center;\"><span style=\"font-size: 15pt;\">You can buy your copy anywhere you want (Amazon, airport store, Barnes &amp; Noble, or your local book shop). Just send your receipt in the form below, and get these awesome bonuses for ordering.<\/span><\/p>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=\"full_width_section\" top_padding=\"45\" bottom_padding=\"45\"][vc_column column_padding=\"padding-3\" column_center=\"true\" width=\"1\/2\"][minti_image img=\"16244\"][vc_column_text]<span style=\"font-size: 18pt; font-family: 'effra', 'Open Sans', 'Helvetica', sans-serif !important; font-weight: 700 !important;\"><strong>ORDER 1 COPY...<\/strong><\/span>\r\n<span style=\"font-size: 15pt; font-family: 'effra', 'Open Sans', 'Helvetica', sans-serif !important; font-weight: 700 !important;\">Create better ideas, faster with Brand Jumpstart.<\/span>\r\n<span style=\"font-size: 15pt;\">Order one copy anywhere, send your receipt info below, and you\u2019ll receive this bonus for free:<\/span>\r\n<ul>\r\n \t<li style=\"text-align: left;\"><span style=\"font-size: 13pt;\">Brand Jumpstart: Use this handy guide in your next brainstorming session, meeting, or copy session.<\/span><\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column][vc_column column_padding=\"padding-3\" column_center=\"true\" width=\"1\/2\"][minti_image img=\"16243\"][vc_column_text]<span style=\"font-size: 18pt; font-family: 'effra', 'Open Sans', 'Helvetica', sans-serif !important; font-weight: 700 !important;\"><strong>ORDER 3 COPIES...<\/strong><\/span>\r\n<span style=\"font-size: 15pt; font-family: 'effra', 'Open Sans', 'Helvetica', sans-serif !important; font-weight: 700 !important;\">Captivate your clients and co-workers with this marketing road-map:<\/span>\r\n<span style=\"font-size: 15pt;\">Buy three copies anywhere, and you\u2019ll receive everything above, PLUS:<\/span>\r\n<ul>\r\n \t<li><span style=\"font-size: 13pt;\">Exclusive invitation to a live webinar with author Sally Hogshead<\/span><\/li>\r\n \t<li><span style=\"font-size: 13pt;\">Video of a full-length keynote teaching your team <em>How to Fascinate<\/em><\/span><\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row bg_color=\"#01b0e9\" text_color=\"custom\" custom_text_color=\"#ffffff\" top_padding=\"50\" bottom_padding=\"0\" row_id=\"fascinate\" bg_type=\"bg_color\" bg_color_value=\"#01b0e9\"][vc_column width=\"1\/1\"][vc_column_text]\r\n<h1 style=\"text-align: center;\">FASCINATION IS THE BRAIN'S MOST\r\nINTENSE STATE OF FOCUS.<\/h1>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row bg_color=\"#01b0e9\" text_color=\"custom\" custom_text_color=\"#ffffff\" top_padding=\"60\" bottom_padding=\"60\" row_id=\"fascinate\" bg_type=\"bg_color\" bg_color_value=\"#01b0e9\"][vc_column width=\"1\/2\"][vc_column_text]<span style=\"font-size: 15pt;\">If you fascinate customers, they\u2019ll be intensely focused on you\u23af your products, your services, and your marketing. Today, it\u2019s not enough to just interest customers. You need to fascinate them, so that they\u2019re intensely focused on your message.<\/span>\r\n\r\n<span style=\"font-size: 15pt;\">By combining science with creativity, I\u2019ve developed the formula for fascination.<\/span>\r\n\r\n<span style=\"font-size: 15pt;\">And now I\u2019ll share it with you.<\/span>[\/vc_column_text][\/vc_column][vc_column width=\"1\/2\"][minti_image img=\"16052\" align=\"center\"][vc_column_text]\r\n<p style=\"text-align: right; position: relative; top: -38px;\"><em>Fascination can be seen through neuroimaging devices.<\/em><\/p>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row bg_color=\"#ffffff\" text_color=\"custom\" custom_text_color=\"#ffffff\" top_padding=\"120\" bottom_padding=\"120\" row_id=\"fascinate\" bg_type=\"bg_color\" bg_color_value=\"#ffffff\"][vc_column width=\"1\/1\"][vc_column_text]\r\n<h1 style=\"color: #000000; text-align: center; margin-bottom: 0px !important;\">TODAY, YOU HAVE A CHOICE:<\/h1>\r\n<p style=\"text-align: center;\"><span style=\"font-size: 18pt; color: #000000;\"><strong><em>Either have the biggest marketing budget, or, be the most fascinating.<\/em><\/strong><\/span><\/p>\r\n[\/vc_column_text][vc_column_text]\r\n<p style=\"text-align: center;\"><span style=\"font-size: 15pt; color: #000000;\">If you have the biggest budget, great. But what if you don\u2019t? What if you\u2019re a small business, or an entrepreneur launching a new company? What if you don\u2019t have money to burn? Then you need to fascinate.<\/span><\/p>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row bg_color=\"#01b0e9\" text_color=\"custom\" custom_text_color=\"#ffffff\" top_padding=\"60\" bottom_padding=\"60\" bg_type=\"bg_color\" bg_color_value=\"#01b0e9\"][vc_column width=\"1\/1\"][vc_row_inner][vc_column_inner][vc_column_text]\r\n<h1 style=\"text-align: center;\">IN FASCINATE I'LL SHOW YOU...<\/h1>\r\n[\/vc_column_text][minti_spacer height=\"5\"][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=\"1\/3\"][vc_column_text]<strong>Part I:<\/strong>\u00a0Why fascination is the black magic of marketing... We\u2019ll go on a journey through culture and creativity, exploring why J\u00e4germeister is the most popular brand nobody likes, and how a man\u2019s elbows can predict his income.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\"1\/3\"][vc_column_text]<strong>Part II:<\/strong>\u00a0We\u2019ll go inside the seven ways to fascinate. I\u2019ll spell out the system to spellbinding, so you can harness this instinctive force and turn it into a massive competitive advantage.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\"1\/3\"][vc_column_text]<strong>Part III: <\/strong>How to build a better brand message in an hour. This practical and tactical how-to section will give you the steps make anything fascinating.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row bg_color=\"#f7f7f7\" text_color=\"custom\" custom_text_color=\"#ffffff\" top_padding=\"60\" bottom_padding=\"60\" bg_type=\"bg_color\" fadeout_row=\"fadeout_row_value\" fadeout_start_effect=\"30\" bg_color_value=\"#f7f7f7\"][vc_column width=\"1\/1\"][vc_row_inner][vc_column_inner width=\"1\/2\"][vc_column_text]<span style=\"font-size: 15pt; color: #000000;\">Until now, great branding required years of study, or a team of experts. But in my decade inside the world\u2019s top brands, I realized that there\u2019s a formula behind it all. Once you know how to identify patterns, you can make any message more memorable.<\/span>\r\n\r\n<span style=\"font-size: 15pt; color: #000000;\">Your brand already has hidden gems. I\u2019ll show you how to find them and highlight them, turning them into irresistible benefits.<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\"1\/2\"][minti_unordered_list style=\"circlearrow\" padding_left=\"40px\" show_separator=\"no\"]<span style=\"font-size: 18pt; color: #000000;\"><strong>With <span style=\"font-size: 22pt;\"><em>Fascinate<\/em><\/span>, you will\u2026<\/strong><\/span>\r\n<ul style=\"color: #000000;\">\r\n \t<li>Identify your brand\u2019s number one advantage<\/li>\r\n \t<li>Capture immediate attention<\/li>\r\n \t<li>Stand out in a crowded, competitive market<\/li>\r\n \t<li>Stop competing on price by knowing the triggers to perceived value<\/li>\r\n<\/ul>\r\n[\/minti_unordered_list][\/vc_column_inner][\/vc_row_inner][minti_spacer height=\"20\"][vc_row_inner][vc_column_inner width=\"1\/4\"][minti_button link=\"http:\/\/www.amazon.com\/Fascinate-Revised-Updated-Impossible-Resist\/dp\/0062206486\/ref=as_li_ss_tl?ie=UTF8&amp;qid=1460502858&amp;sr=8-1&amp;keywords=fascinate&amp;linkCode=sl1&amp;tag=fascinate01-20&amp;linkId=5c123f294ff1d6adf98aef5e31912f8f\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]AMAZON[\/minti_button][\/vc_column_inner][vc_column_inner width=\"1\/4\"][minti_button link=\"http:\/\/www.tkqlhce.com\/click-8044420-11811597-1444331022000?url=http%3A%2F%2Fwww.barnesandnoble.com%2Fw%2Ffascinate-revised-and-updated-sally-hogshead%2F1122784929%3Fean%3D9780062206480&amp;cjsku=9780062206480\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]BARNES &amp; NOBLE[\/minti_button][\/vc_column_inner][vc_column_inner width=\"1\/4\"][minti_button link=\"http:\/\/www.booksamillion.com\/p\/Fascinate-Revised-Updated\/Sally-Hogshead\/9780062206480?id=6592639882749\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]BOOKS-A-MILLION[\/minti_button][\/vc_column_inner][vc_column_inner width=\"1\/4\"][minti_button link=\"https:\/\/geo.itunes.apple.com\/us\/book\/fascinate-revised-updated\/id1018974223?mt=11\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]iBooks[\/minti_button][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row top_padding=\"60\" bottom_padding=\"60\" row_id=\"bonuses\"][vc_column width=\"1\/1\"][vc_column_text]\r\n<h1 style=\"text-align: center;\"><span style=\"color: #01b0e9;\">HOW TO CLAIM YOUR BONUSES<\/span><\/h1>\r\n<p style=\"text-align: center;\"><span style=\"font-size: 15pt;\">Order\u00a0<em>Fascinate: How to Make Your Brand Impossible to Resist<\/em>, then return to this page to\r\nclaim access to your bonus via your email.<\/span><\/p>\r\n[\/vc_column_text][vc_row_inner][vc_column_inner width=\"1\/3\"][minti_image img=\"16095\" img_size=\"100x100\" align=\"center\"][vc_column_text]\r\n<h1 style=\"text-align: center;\">STEP 1\r\n<span style=\"color: #01b0e9;\"><em><strong><small>Buy the Book:<\/small><\/strong><\/em><\/span><\/h1>\r\n[\/vc_column_text][minti_button link=\"http:\/\/www.amazon.com\/Fascinate-Revised-Updated-Impossible-Resist\/dp\/0062206486\/ref=as_li_ss_tl?ie=UTF8&amp;qid=1460502858&amp;sr=8-1&amp;keywords=fascinate&amp;linkCode=sl1&amp;tag=fascinate01-20&amp;linkId=5c123f294ff1d6adf98aef5e31912f8f\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]AMAZON[\/minti_button][minti_spacer height=\"20\"][minti_button link=\"http:\/\/www.tkqlhce.com\/click-8044420-11811597-1444331022000?url=http%3A%2F%2Fwww.barnesandnoble.com%2Fw%2Ffascinate-revised-and-updated-sally-hogshead%2F1122784929%3Fean%3D9780062206480&amp;cjsku=9780062206480\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]BARNES &amp; NOBLE[\/minti_button][minti_spacer height=\"20\"][minti_button link=\"http:\/\/www.booksamillion.com\/p\/Fascinate-Revised-Updated\/Sally-Hogshead\/9780062206480?id=6592639882749\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]BOOKS-A-MILLION[\/minti_button][minti_spacer height=\"20\"][minti_button link=\"https:\/\/geo.itunes.apple.com\/us\/book\/fascinate-revised-updated\/id1018974223?mt=11\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]iBooks[\/minti_button][\/vc_column_inner][vc_column_inner width=\"1\/3\"][minti_image img=\"16101\" img_size=\"100x100\" align=\"center\"][vc_column_text]\r\n<h1 style=\"text-align: center;\">STEP 2\r\n<span style=\"color: #01b0e9;\"><em><strong><small>Claim Your Bonus:<\/small><\/strong><\/em><\/span><\/h1>\r\n[\/vc_column_text][vc_raw_js]JTNDc2NyaXB0JTIwdHlwZSUzRCUyMnRleHQlMkZqYXZhc2NyaXB0JTIyJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZlYTEwNi5pbmZ1c2lvbnNvZnQuY29tJTJGYXBwJTJGZm9ybSUyRmlmcmFtZSUyRjM0YjQwZWMzOWU2MDQwNGM0ZjcxNjUzZGYwZjBlZGE5JTIyJTNFJTNDJTJGc2NyaXB0JTNF[\/vc_raw_js][\/vc_column_inner][vc_column_inner width=\"1\/3\"][minti_image img=\"16103\" img_size=\"100x100\" align=\"center\"][vc_column_text]\r\n<h1 style=\"text-align: center;\">STEP 3\r\n<span style=\"color: #01b0e9;\"><em><strong><small>Share with Friends!<\/small><\/strong><\/em><\/span><\/h1>\r\n[\/vc_column_text][vc_column_text]\r\n<p style=\"text-align: center;\">\u00a0[supsystic-social-sharing id='1']<\/p>\r\n[\/vc_column_text][minti_spacer height=\"100\"][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row bg_color=\"#01b0e9\" text_color=\"custom\" custom_text_color=\"#ffffff\" top_padding=\"60\" bottom_padding=\"60\"][vc_column width=\"1\/1\"][vc_column_text]\r\n<h1 style=\"text-align: center;\">How I Created This <em>Process of Persuasion<\/em><\/h1>\r\n<p style=\"text-align: center;\"><span style=\"font-size: 15pt;\">In the first half of my career, I led national campaigns for brands such as MINI Cooper and Coca-Cola, as well as dozens of startups. After that decade of creativity and market studies, I identified seven different ways to fascinate. Since then, I\u2019ve studied the communication styles of 700,000 people, and built a process to persuasion.<\/span><\/p>\r\n<p style=\"text-align: center;\"><span style=\"font-size: 15pt;\">Now, I\u2019ve turned the science of fascination into a step-by-step system. You\u2019ve heard of \u201clife hacks\u201d and \u201cgrowth hacks\u201d? This book is a branding hack \u2013 giving you a blueprint to smarter ideas in a shorter timeframe.<\/span><\/p>\r\n<p style=\"text-align: center;\"><span style=\"font-size: 15pt;\"><em>Fascinate<\/em> is the fast road map to earn attention in a distracted world.<\/span><\/p>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row bg_color=\"#eeeeee\" top_padding=\"45\"][vc_column width=\"1\/1\"][vc_column_text]\r\n<h2 style=\"text-align: center; margin-bottom: 0px !important;\"><span style=\"color: #01b0e9;\">Make <em>anything<\/em> fascinating.<\/span><\/h2>\r\n[minti_spacer height=\"15\"]\r\n<p style=\"text-align: center;\"><span style=\"font-size: 15pt;\"><strong>How? Grab your copy if Fascinate today and claim your FREE bonuses.<\/strong><\/span><\/p>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row bg_color=\"#eeeeee\" top_padding=\"25\" bottom_padding=\"60\"][vc_column width=\"1\/4\"][minti_button link=\"http:\/\/www.amazon.com\/Fascinate-Revised-Updated-Impossible-Resist\/dp\/0062206486\/ref=as_li_ss_tl?ie=UTF8&amp;qid=1460502858&amp;sr=8-1&amp;keywords=fascinate&amp;linkCode=sl1&amp;tag=fascinate01-20&amp;linkId=5c123f294ff1d6adf98aef5e31912f8f\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]AMAZON[\/minti_button][\/vc_column][vc_column width=\"1\/4\"][minti_button link=\"http:\/\/www.tkqlhce.com\/click-8044420-11811597-1444331022000?url=http%3A%2F%2Fwww.barnesandnoble.com%2Fw%2Ffascinate-revised-and-updated-sally-hogshead%2F1122784929%3Fean%3D9780062206480&amp;cjsku=9780062206480\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]BARNES &amp; NOBLE[\/minti_button][\/vc_column][vc_column width=\"1\/4\"][minti_button link=\"http:\/\/www.booksamillion.com\/p\/Fascinate-Revised-Updated\/Sally-Hogshead\/9780062206480?id=6592639882749\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]BOOKS-A-MILLION[\/minti_button][\/vc_column][vc_column width=\"1\/4\"][minti_button link=\"https:\/\/geo.itunes.apple.com\/us\/book\/fascinate-revised-updated\/id1018974223?mt=11\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]iBooks[\/minti_button][\/vc_column][\/vc_row][vc_row top_padding=\"50\"][vc_column width=\"1\/1\"][vc_column_text]\r\n<h2>WHAT YOU\u2019LL LEARN: <strong>The Secrets to Fascinating Anyone<\/strong><\/h2>\r\n<span style=\"font-size: 15pt;\">In this extensively revised and updated edition, I include over 100 new stories and case studies, and practical guides to apply these lessons.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row top_padding=\"25\"][vc_column width=\"1\/6\"][\/vc_column][vc_column width=\"2\/3\"][minti_unordered_list style=\"circlearrow\" color=\"accent\" padding_left=\"30\" show_separator=\"no\"]<strong><span style=\"font-size: 18pt;\">A Few Fast Facts You\u2019ll Discover in <em>Fascinate<\/em>\u2026<\/span><\/strong>\r\n<ul>\r\n \t<li><span style=\"font-size: 15pt;\">Women will spend more to be fascinating than they spend on food and clothes combined. Find out how to make people feel fascinating, and they\u2019ll love you for it.<\/span><\/li>\r\n \t<li><span style=\"font-size: 15pt;\">Fascinating brands can charge up to 400% more for the same product. Once I point out key advantage, you can increase your revenue without increasing your budget.<\/span><\/li>\r\n \t<li><span style=\"font-size: 15pt;\">Fascination is a neurological state of intense focus.<\/span><\/li>\r\n \t<li><span style=\"font-size: 15pt;\">Different is better than better. Your business can focus on being better than your competition\u2014and end up being a commodity. Or, you can be different.<\/span><\/li>\r\n \t<li><span style=\"font-size: 15pt;\">The word \u201cfascinate\u201d is one of the oldest Latin words, meaning, \u201cto bewitch or hold captive so others are powerless to resist.\u201d<\/span><\/li>\r\n \t<li><span style=\"font-size: 15pt;\">In a distracted world, the ability to earn and keep attention is a massive new competitive advantage.<\/span><\/li>\r\n \t<li><span style=\"font-size: 15pt;\">Your brand already has one top advantage. You don\u2019t need to invent it, just use my system to find it.<\/span><\/li>\r\n<\/ul>\r\n[\/minti_unordered_list][minti_spacer][\/vc_column][vc_column width=\"1\/6\"][\/vc_column][\/vc_row][vc_row bg_color=\"#eeeeee\" top_padding=\"45\"][vc_column width=\"1\/1\"][vc_column_text]\r\n<h2 style=\"text-align: center; margin-bottom: 0px !important;\"><span style=\"color: #01b0e9;\">You can make ANYTHING impossible to resist.<\/span><\/h2>\r\n<p style=\"text-align: center;\"><span style=\"font-size: 15pt;\">Your customer\u2019s brain is built to be bewitched. The secret is to know the system. <\/span><\/p>\r\n<p style=\"text-align: center;\"><span style=\"font-size: 15pt;\">And there is a system. <\/span><\/p>\r\n<p style=\"text-align: center;\"><strong><span style=\"font-size: 15pt;\">Get your copy of <span style=\"font-size: 18pt;\"><em>Fascinate<\/em><\/span> today and claim your free bonuses.<\/span><\/strong><\/p>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row bg_color=\"#eeeeee\" top_padding=\"15\" bottom_padding=\"60\"][vc_column width=\"1\/4\"][minti_button link=\"http:\/\/www.amazon.com\/Fascinate-Revised-Updated-Impossible-Resist\/dp\/0062206486\/ref=as_li_ss_tl?ie=UTF8&amp;qid=1460502858&amp;sr=8-1&amp;keywords=fascinate&amp;linkCode=sl1&amp;tag=fascinate01-20&amp;linkId=5c123f294ff1d6adf98aef5e31912f8f\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]AMAZON[\/minti_button][\/vc_column][vc_column width=\"1\/4\"][minti_button link=\"http:\/\/www.tkqlhce.com\/click-8044420-11811597-1444331022000?url=http%3A%2F%2Fwww.barnesandnoble.com%2Fw%2Ffascinate-revised-and-updated-sally-hogshead%2F1122784929%3Fean%3D9780062206480&amp;cjsku=9780062206480\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]BARNES &amp; NOBLE[\/minti_button][\/vc_column][vc_column width=\"1\/4\"][minti_button link=\"http:\/\/www.booksamillion.com\/p\/Fascinate-Revised-Updated\/Sally-Hogshead\/9780062206480?id=6592639882749\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]BOOKS-A-MILLION[\/minti_button][\/vc_column][vc_column width=\"1\/4\"][minti_button link=\"https:\/\/geo.itunes.apple.com\/us\/book\/fascinate-revised-updated\/id1018974223?mt=11\" target=\"_blank\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]iBooks[\/minti_button][\/vc_column][\/vc_row][vc_row top_padding=\"55\" bottom_padding=\"35\" row_id=\"video\"][vc_column width=\"1\/1\"][vc_column_text]\r\n<h2 style=\"text-align: center; margin-bottom: 0px !important;\"><span style=\"color: #01b0e9;\"><em>Fascinate<\/em>, the Branding Hack for Today's World<\/span><\/h2>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\"1\/6\"][\/vc_column][vc_column width=\"2\/3\"][vc_raw_html]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[\/vc_raw_html][\/vc_column][vc_column width=\"1\/6\"][\/vc_column][\/vc_row][vc_row][vc_column width=\"1\/3\"][\/vc_column][vc_column width=\"1\/3\"][minti_spacer height=\"25\"][minti_button link=\"http:\/\/brandfascination.com\/book\/\" icon=\"fa fa-chevron-circle-right\" appear=\"true\" color=\"custom\" custom_color=\"#ff8100\" size=\"full\"]LEARN MORE[\/minti_button][\/vc_column][vc_column width=\"1\/3\"][\/vc_column][\/vc_row][vc_row bg_color=\"#ffffff\" top_padding=\"45\" bottom_padding=\"0\" row_id=\"about\"][vc_column width=\"1\/3\"][minti_image img=\"16177\"][\/vc_column][vc_column width=\"2\/3\"][minti_spacer height=\"25\"][vc_column_text]\r\n<h1><span style=\"color: #01b0e9;\">ABOUT SALLY<\/span><\/h1>\r\n<strong>Sally Hogshead<\/strong> skyrocketed to the top of the advertising profession by age 24, becoming the most award-winning advertising copywriter in the U.S. Her campaigns for brands such as MINI Cooper, Nike, Godiva and Coca-Cola have fascinated millions of consumers. One of the \u201cTop 10 Brand Gurus in the World\u201d in 2015, she went on to measure 700,000 consumers with the science of fascination. Hogshead appears in media such as the \u201cTODAY\u201d show and \u201cLIVE with Kelly and Michael,\u201d and has been featured as one of the top five speakers in the U.S. Hundreds of corporations and small businesses use the Fascinate system, including Twitter, IBM and Porsche, as well as universities such as NYU. Her previous book, <em>How the World Sees You<\/em>, is a <em>New York Times<\/em> and <em>Wall Street Journal bestseller<\/em>.[\/vc_column_text][\/vc_column][\/vc_row]","type":"rich"}